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Urban Care Brazilian Keratin Straightening Effective Heat Protective Hair Care Serum-75 Ml-Vegan

Lowest price in 7 days

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22.52
AED
57.61

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Estimated delivery: 23 - 26 October
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Expiration date:31.10.2026
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Highlighted features:

    Urban Care Brazilian Keratin Straightening Effective Heat Protective Hair Care Serum-75 Ml-Vegan features

    Ingredients
    URBAN Care Brazilian Keratin Düzleştirici Etkili Keratin Saç Bakım Kürü, özel olarak geliştirilmiş formülü besleyici ve nemlendirici bakım sağlarken anında daha parlak, düz ve kolay taranan pürüzsüz saçlara sahip olmanızı sağlar.İçeriğinde bulunan Hidrolize Keratin, saç telinin yapısal bütünlüğünü desteklemeye ve saç telindeki hasarları onarmaya yardımcı olur. Saçın kırılganlığını azaltmayı destekler. Saç tellerini sararak koruyucu bir tabaka oluşturur ve saç telini düzleştirerek mükemmel pürüzsüzlük sağlar. Elektriklenmeyi engeller. % 100 Doğal Marula yağı, içerdiği vitaminler sayesinde saç tellerini besler ve güçlendirici bakım sunar. Vitamin E sayesinde saçın doğal nem dengesini korurken saç dokusunu daha yumuşak ve pürüzsüz olmasını destekler, doğal parlaklığının ortaya çıkmasına yardımcı olur.
    Instructions for Use/Warnings
    1st Care Recommendation: Apply 2-3 pumps of product per strand to washed and towel-dried hair, avoiding the scalp. Comb and dry your hair thoroughly. Go over with a hair straightener. 2.Care Tip: Apply to damp or dry hair at any time. Then style your hair. Suitable for daily use. Do not rinse.
    Hair Type
    All Hair Types
    Origin
    TR
    Volume
    75 ml
    Effect
    Strengthening
    Urban Care
    marker
    9
    556.9K followers

    Seller information

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    Urban Care Brazilian Keratin Straightening Effective Heat Protective Hair Care Serum-75 Ml-Vegan reviews

    4.4
    108 ratings
    34 reviewsfotoğraflı yorum iconu
    A** Z**08 February 2026
    That was so good—I'll order it again.
    **** ****29 July 2026
    I noticed the amazing results right from the first use.
    **** ****29 January 2026
    Great I use it all the time
    E** K**15 September 2026
    Nice product, smell, softness, also thank you for the gift you sent.
    s** s**11 September 2025
    Awesome product, awesome, awesome!

    SHOW ALL REVIEWS

    Product Q&As

    How long does it last on hair?

    Answer from Urban Care

    Hi there! Our URBAN Care Brazilian Keratin Straightening Treatment offers a specially developed formula that delivers nourishing and hydrating care, instantly leaving you with shinier, straighter, and more manageable hair. Apply 2-3 pumps of the product to each strand of washed and towel-dried hair, avoiding the roots. Comb your hair and dry it thoroughly. Go over it with a hair straightener. It is suitable for daily use. Do not rinse. We thank you.

    Translated by Google

    Hello, should it be used after hair milk, one after the other?

    Answer from Urban Care

    Hello, Urban Care Brazilian Keratin Straightening Effective Heat Protective Hair Care Serum can be used after hair milk. Generally, in hair care routine, moisturizer (hair milk) is applied first, followed by protective serums, so that heat protection is more effective. Thank you and have a nice day.

    Translated by Google

    How to use

    Answer from Urban Care

    Hello, when using this product, it is recommended to apply it to the lengths and ends of the hair, avoiding the roots. Apply the product in 2-3 pumps for each strand of hair washed and dried with a towel. After combing your hair and drying it thoroughly, you can go over it with a hair straightener. Also, you can apply the product to damp or dry hair at any time to style your hair. It is suitable for daily use and does not require rinsing. Using it in this way can make your hair more shiny, straight and smooth. We thank you.

    Translated by Google

    Can it be curled after use?

    Answer from Urban Care

    Hello, this product can also be used without applying heat to your hair, and it can take care of your hair and make it look smoother and brighter. We thank you.

    Translated by Google

    Does it require rinsing?

    Answer from Urban Care

    Hello, this product has a formula that does not require rinsing. It is suitable for daily use and does not require rinsing. We thank you.

    Translated by Google

    Hello, does your hair weigh you down?

    Answer from Urban Care

    Hello, this product has a special formula that aims to care for your hair without weighing it down. Thanks to its content of Hydrolyzed Keratin and Marula oil, it nourishes your hair strands and gives them a smoother and more shiny appearance. The product offers a light and soft touch, preserving the natural moisture balance of the hair, thus not weighing down your hair. Additionally, it prevents frizz, makes the hair easier to comb, and forms a protective layer by wrapping the hair strands. Thanks to these features, it offers effective care without weighing down your hair in daily use. We thank you.

    Translated by Google

    What is the difference between serum and milk?

    Answer from Urban Care

    Hello, It differs in content, formulation and method of use. Thanks.

    Translated by Google

    Does it straighten curly hair too?

    Answer from Urban Care

    Hi, Urban care brazilian keratin heat protectant treatment serum will not straighten your curly hair permanently. But heat straightening will give softness to the hair strands, while reducing frizz. We thank you

    Translated by Google

    Hello, does it leave residue on the scalp or cause dandruff?

    Answer from Urban Care

    Hello, it does not have a dandruff effect. We thank you.

    Translated by Google

    Hello, can I use this after applying Brazilian keratin? Will it affect the effect of the medicine?

    Answer from Urban Care

    Hello, you can use it if you wish. Thank you.

    Translated by Google

    After applying it to curly hair and straightening it, will it stay straight when washed?

    Answer from Urban Care

    Hello, Urban Care Brazilian Keratin Straightening Effective Heat Protective Hair Care Serum has a temporary straightening effect with heat protection feature. This product does not provide permanent straightening, as the effect will disappear after washing the hair, it needs to be reapplied after each use. For permanent results, professional keratin treatment is recommended. We thank you.

    Translated by Google

    Can you apply it to your hair roots after showering?

    Answer from Urban Care

    Hi, Brazil Keratin Straightening Effective Heat Protectant Hair Care Serum helps reduce frizz and protect against heat during straightening, especially for curly hair. Apply to clean, damp hair. Take a small amount of the serum in your palm and distribute it evenly from the roots to the ends of your hair. Then, style your hair with a blow dryer or flat iron. We thank you.

    Translated by Google

    does it prevent frizz while straightening my curly hair? how many hours? how to apply?

    Answer from Urban Care

    Hi, Brazil Keratin Straightening Effective Heat Protectant Hair Care Serum helps reduce frizz and protect against heat during straightening, especially for curly hair. Apply to clean, damp hair. Take a small amount of the serum in your palm and distribute it evenly from the roots to the ends of your hair. Then, style your hair with a blow dryer or flat iron. We thank you.

    Translated by Google

    Hello, my hair is wavy, actually the front is straight and the back is wavy. I have a blow-dryer comb in my hand, but my hair does not hold blow-dryer. Will it work if I use the product?

    Answer from Urban Care

    Hello, the formula of the product provides nourishing and moisturizing care for your hair, smoothing and straightening the hair strands. However, it is recommended to use the product with a hair straightener for the most effective results. Without using a hair straightener, you can still achieve some straightness and smoothness in your hair, but heat styling is recommended for the best result. The special actives in the product content, hair 230 ° It protects up to C and provides excellent smoothness for up to 72 hours, so you can achieve a more obvious effect when used with heat. We thank you.

    Translated by Google

    Hi, can we apply keratin milk first and then this product on damp hair after shower? Since my hair is highlighted, it is very difficult to comb and it becomes very frizzy afterwards, so what should I do to make it softer and straighter?

    Answer from Urban Care

    Hello, when using this product, it is recommended to apply it to the lengths and ends of the hair, avoiding the roots. Apply the product in 2-3 pumps for each strand of hair washed and dried with a towel. After combing your hair and drying it thoroughly, you can go over it with a hair straightener. Also, you can apply the product to damp or dry hair at any time to style your hair. It is suitable for daily use and does not require rinsing. Using it in this way can make your hair more shiny, straight and smooth. We thank you.

    Translated by Google

    In what order should I use the care cure and care milk?

    Answer from Urban Care

    Hi,Weekly Maintenance Routine (apply 1–2 times) 1. Clean Hair with Shampoo Choose a sulfate-free shampoo (to preserve the keratin effect). Hair must be perfectly clean, purified. 2. Brazilian Keratin Straightening Treatment (MASK) Apply to damp hair, especially to the length and ends. Leave for 5–10 minutes. Rinse with warm water. ✔️ This step provides the deep conditioning and straightening effect.Thanks

    Translated by Google

    No matter how many times we use it, our hair will be straight and we will apply hair oil after drying the hair.

    Answer from Urban Care

    Hello, the relevant product, thanks to its special formula, instantly makes your hair shinier, straighter and smoother. It is recommended to apply the product to washed and towel-dried hair, using 2-3 pumps for each strand, avoiding the roots of the hair. After you comb the hair, please dry it well and then go over it with a hair straightener will help to get the perfect smoothness. You can apply the product to damp or dry hair at any time you want to style, which is convenient for daily use. Applying hair oil after drying your hair helps to maintain moisture balance while revealing your hair's natural shine. We thank you.

    Translated by Google

    Is it enough if I don't use a flat iron but just dry it with a dryer? Will I see the straightening effect of the product this way too?

    Answer from Urban Care

    Hello, it is recommended to use the product with a hair straightener to experience the straightening effect of the product in the best way. However, you can also notice the smoothing and moisturizing effects provided by the product with just a dryer. The special formula in the content of the product nourishes the hair fibers and creates a protective layer, reducing electrification and providing smoothness. Therefore, you can still expect softer and shinier hair without using a flat iron. However, it will be more effective if you use a straightener to see the effect of full straightening. We thank you.

    Translated by Google

    Hello, can we provide a smooth appearance without using heat after applying the products?

    Answer from Urban Care

    Hello, the formula of the product provides nourishing and moisturizing care for your hair, smoothing and straightening the hair strands. However, it is recommended to use the product with a hair straightener for the most effective results. Without using a hair straightener, you can still achieve some straightness and smoothness in your hair, but heat styling is recommended for the best result. The special actives in the product content, hair 230 ° It protects up to C and provides excellent smoothness for up to 72 hours, so you can achieve a more obvious effect when used with heat. We thank you.

    Translated by Google

    Which one should be applied to hair lengths, ends or roots? How should it be used?

    Answer from Urban Care

    Hello, when using this product, it is recommended to apply it to the lengths and ends of the hair, avoiding the roots. Apply the product in 2-3 pumps for each strand of hair washed and dried with a towel. After combing your hair and drying it thoroughly, you can go over it with a hair straightener. Also, you can apply the product to damp or dry hair at any time to style your hair. It is suitable for daily use and does not require rinsing. Using it in this way can make your hair more shiny, straight and smooth. We thank you.

    Translated by Google

    does it apply without heat

    Answer from Urban Care

    Hello, this product can also be used without applying heat to your hair and it can care for your hair and make it look smoother and shinier. You can apply the product to damp or dry hair and style your hair. However, if you want to see the full straightening effect of the product, using it with heat-operated tools like a hair straightener can provide more effective results. The product is suitable for use on your hair at 230 ° Formulated to protect against heat up to C, so it helps protect your hair during heat use. It is suitable for daily use and requires no rinsing, making it convenient to incorporate into your hair care routine. You can easily use this product without applying heat to your hair, and it helps your hair stay moist, soft, and smooth. We thank you.

    Translated by Google

    can i apply it when my hair is dry before applying heat?

    Answer from Urban Care

    Hello; 1. Care Suggestion: Apply 2-3 pumps of product to each strand of hair that has been washed and dried with a towel, avoiding the roots of the hair. Comb your hair and dry it thoroughly. Go over it with a hair straightener. 2.Suggestion of Care: Apply to damp or dry hair any time you desire. Then style your hair. It is suitable for daily use. Do not rinse. We thank you.

    Translated by Google

    product-card-placeholder

    Product details

    Product description

    &quot

    Urban care brazilian keratin straightening effective keratin hair care cure, specially developed formula provides nourishing and moisturizing care while allowing you to instantly have shinier, straighter and smoother hair that is easy to comb. The hydrolyzed keratin in its content helps to support the structural integrity of the hair strand and repair damages in the hair strand. Supports reducing hair fragility.

    it wraps the hair strands, creates a protective layer, and straightens the hair strand for ultimate smoothness. It prevents electrification. 100% natural marula oil, thanks to the vitamins it contains, nourishes the hair strands and provides strengthening care. Thanks to vitamin e, it supports the hair texture to be softer and smoother while maintaining the natural moisture balance of the hair, helping to reveal its natural shine. Thanks to the special actives in its formula, it nourishes the hair 230 times. ° It retains heat up to c and provides excellent smoothness for up to 72 hours. *

    users reported:

    • 100% felt their hair was more moisturized**

    • 98% recommend the urban care brazilian keratin hair treatment**

    • 96% felt their hair was smoother**

    • contains vegan ingredients. No animal products have been used. • contains uv filter. It has been dermatologically tested. • suitable for use after brazilian keratin treatment. Care recommendation: after washing and towel-drying your hair, apply 2-3 pumps of the product to each section, avoiding the roots. Comb your hair and dry it thoroughly. Go over it with your hair straightener. 2. care recommendation: apply to your damp or dry hair whenever you want.

    then style your hair. It is suitable for daily use. Do not rinse. It has been clinically tested. According to the results of the consumer research conducted with 2 weeks of use between october-november 2024.

    &quot

    Additional info

    • The selling price on Trendyol already includes the export-related costs.
    • Sold by .
    • Made in Türkiye
    • A maximum of 5 units of this product can be ordered. Trendyol reserves the right to cancel orders over 5 units.
    • Barcode No: 8680690720192
    • Origin: TR

    Urban Care Brazilian Keratin Straightening Effective Heat Protective Hair Care Serum-75 Ml-Vegan features

    Ingredients
    URBAN Care Brazilian Keratin Düzleştirici Etkili Keratin Saç Bakım Kürü, özel olarak geliştirilmiş formülü besleyici ve nemlendirici bakım sağlarken anında daha parlak, düz ve kolay taranan pürüzsüz saçlara sahip olmanızı sağlar.İçeriğinde bulunan Hidrolize Keratin, saç telinin yapısal bütünlüğünü desteklemeye ve saç telindeki hasarları onarmaya yardımcı olur. Saçın kırılganlığını azaltmayı destekler. Saç tellerini sararak koruyucu bir tabaka oluşturur ve saç telini düzleştirerek mükemmel pürüzsüzlük sağlar. Elektriklenmeyi engeller. % 100 Doğal Marula yağı, içerdiği vitaminler sayesinde saç tellerini besler ve güçlendirici bakım sunar. Vitamin E sayesinde saçın doğal nem dengesini korurken saç dokusunu daha yumuşak ve pürüzsüz olmasını destekler, doğal parlaklığının ortaya çıkmasına yardımcı olur.
    Instructions for Use/Warnings
    1st Care Recommendation: Apply 2-3 pumps of product per strand to washed and towel-dried hair, avoiding the scalp. Comb and dry your hair thoroughly. Go over with a hair straightener. 2.Care Tip: Apply to damp or dry hair at any time. Then style your hair. Suitable for daily use. Do not rinse.
    Hair Type
    All Hair Types
    Origin
    TR
    Volume
    75 ml
    Effect
    Strengthening

    Safety information

    Product safety information

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