İthaki Yayınları Corporate Communication in Local Government in the New Term

Product description

“undoubtedly, technology is not a neutral concept.

we're not talking about a magic bullet that makes every area it touches perfect.

what technology is used is as important as what it is used for and for whom. It is a spatial integrity that is constantly re-produced by different classes with different interests, communities with different ethnic and religious beliefs, and gender and age groups within the city.

therefore, it should not be forgotten that the city is first of all a class struggle arena.

This book, which emerged as a result of combining the public and local government experiences of many years, the observations of a sociologist, and the continuous curiosity of an entrepreneur, is presented by alper taş / mayor candidate of beyoğlu. Starting from the technological production field, industry 4 permeates every aspect of our lives. It was written with the aim of bringing together the concept of 0 with the basic aims and necessities of public relations.

As the place of communication in all production processes is growing rapidly

Without getting lost in the complex messages, the diverse tools and the information bombardment that creates a cacophony, has been meticulously worked out to be a guidebook for all local governments for accurate and lean communication.

Even in these days when the future place of human labor and even of the human mind begins to be discussed, it is beyond doubt that, as throughout history, it is again the human being who will improve itself with brand-new production models and life scenarios, and it will remain the most important element of the system. As today, one of the most important issues in the world of tomorrow will also be communication, as long as there are people. It is known that while artificial intelligence studies continue in many corners of the world, new ideas are being developed to solve possible communication gaps between humans and artificial intelligence. In recent years, one of the major elements of the observed change in the cumbersome structure of local governments is the acceleration of communication technologies

the mechanisms of receiving news, participating in decision-making processes, and making demands and suggestions are accelerating.

in the process ahead, all local governments are faced with the challenge of making the communication process suitable for the era.

therefore, the book “new era pr in municipal affairs 4.0” (corporate communication in local government in the new era) was written as a product of such a need.

in this regard, i believe that this and similar studies will fill an important gap for the reconstruction of local governments, especially in terms of public relations. During the writing of this book, i would like to express my endless gratitude to all my team who did not hesitate to support me, to mr. alper taş, the mayor of beyoğlu who wrote the book's presentation, and to my beloved wife tuğçe, who made a great effort in giving the final shape to the book.

trust dagestan / istanbul march 2019 product name: corporate communication in local administrations in the new period product code: 9786059248617 author: trust dagestan year of publication: 2019 cover type: cardboard cover number of pages: 164 paper type: 2. Dough turner:

Additional info

• Made in Türkiye
• A maximum of 5 units of this product can be ordered. Trendyol reserves the right to cancel orders over 5 units.
• Sold by
  Scala Kitapçı
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• The selling price on Trendyol already includes the export-related costs.
• Barcode No: 9786059248617
• Origin: TR