Gece Kitaplığı The Impact of Conflict on Marketing Strategies in the Middle East Countries

Product description

The main focus of my study has been the impacts of neighboring countries, especially turkey, on marketing strategies due to the widespread conflict and wars in the middle east region, which has become my main focus of interest. Due to this ongoing war and conflicts in the middle east region, it has negatively affected the lives of millions of people.

as one of the countries directly affected by the conflict in the region, turkey's economy began to grow and improve its trade. However, turkey has shown less reflex than expected in terms of its ability to respond to this issue, which is extremely vital and complex in the region. Despite all this complexity in the region, it was quite a challenging task to obtain the necessary information among 17 countries and to be able to connect it to turkey's trade and marketing strategies.

i felt the need for more effort to successfully complete this work. Because, in this region, which has a very chaotic and inherently diverse religious, ethnic, and cultural structure, conflicts have not only affected businesses economically but also due to their religious origins, they have had a negative impact.

the difficult part of my research was that there was very limited or no up to date and sufficient information and literature on this issue which was very important to me.

Additional info

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• Made in Türkiye
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• Barcode No: 97843680036266
• Origin: TR