Hello, I am Nil from the Customer Relations Department. First of all, thank you for your interest. � � To use KISS & BLUSH / SOUFFLE, simply apply the stick directly to your cheeks, lips, or eyelids. Then, you distribute it with the brush on the back, achieving a natural finish. The product is a stick blush with skin care ingredients, and there are chemical components in it. The product's chemical composition includes Octyldodecanol, Synthetic Wax, Titanium Dioxide, Ricinus Communis (Castor) Seed Oil, Squalane, Ceramide NP, and more. Therefore, it is not a completely natural product.